What is the Ashley Madison Dating Site?
Ashley Madison is a niche casual dating platform for different types of NSA relationships, hookups, affairs, and even sugar dating. It’s open to people interested in all kinds of casual arrangements, sexualities, and preferences. It’s a non-judgmental place for people curious to explore different types of romance.
AM provides free registration globally and is a convenient place to search and connect with like-minded individuals. It has a sleek design and a user-friendly interface without overwhelming features, making it simple and effective for experienced casual daters and those who are not.
Is Ashley Madison Legit?
Yes. AM was founded in 2001, and since then it has been one of the most widely used casual dating sites. In 2025, it has over 70M members from all over the world. Currently, this dating service has a vast membership in the US, Canada, Brazil, the UK, and Australia and has 4.2M monthly visits (according to SimilarWeb).
To understand how popular Ashley Madison is, we can look at Statista research, which shows that 47% of Americans know what AM is. Around 9% are now using the site, and 7% have been loyal members for years. So, there is no doubt that this casual dating site, which has been around for almost 25 years, is legit.
Does Ashley Madison Have Any Complaints, Lawsuits, or Scandals?
Many dating sites suffer from data breaches and different attacks, especially those with such a massive following. AM is no exception; there is even a Wikipedia page on it and the 2024 Netflix series.
There has been a case of a 2015 data breach by a hacker group known as “The Impact Team” that resulted in multiple lawsuits, costing AM $11.2 million. However, since AM has invested a lot in strengthening its security and privacy systems, there haven’t been any issues in the last 10 years.
How Does Ashley Madison Site Work?
AM dating is similar to a traditional dating site. Members sign up, fill in their dating profiles, and match with suitable partners nearby or across the world. The site is free to join, and members are not required to share their real names or phone numbers. The only thing that you must have is an active email address.
After successful registration, all users can browse profiles, use search, view public profile information of other members, make a list of favorites, track people who view the page, and request access to private photo albums. However, to enjoy communication, they need to upgrade. AM is a credit-based platform that also offers subscriptions. Members need to buy credits to communicate on-site and use some other advanced services.
How Does Ashley Madison Work for Men?
Male members of the Ashley Madison casual dating site can sign up for free and use all of the standard services, like browsing and searching for free. But to enjoy chatting with hot girls or exchanging spicy pics, they need to go premium.
How Does Ashley Madison Work for Women?
Female members of AM are in luck, as the site provides free premium membership to all women on the site. That’s probably a reason why the ratio of males to females is roughly 1:1.
Are Users on Ashley Madison Real or Bots?
Reviewing the site, we noticed that many AM members have filled profiles. They might not be very informative, considering the niche, but over 80% have at least one photo. Also, some of the profiles, roughly 50%, are verified and have that signature blue badge. This badge means that a user went through ID verification.
However, you need to understand that no dating service can guarantee to be 100% bot or fake-free. Also, 5% to 10% of the profiles are usually just inactive, as not all people bother to delete their accounts after having fun using the site.
How Much Does the Ashley Madison Site Cost?
As we already mentioned, Ashley Madison is not a fully free site, but it has both credits and a premium subscription. Users can buy credits in packs and use them on premium services, like chat. The current discounted cost of credits is:
- $69 for 100 credits
- $199 for 500 credits
- $329 for 1,000 credits
There is a promo offering double the credits for this price. There is also a $32.99/mo Ashley Madison Preferred subscription. With it, members can boost their profiles in search, receive 10 private key requests daily, receive 20 daily winks, and show more matches.
In terms of prices, AM is mid-range and similar to sites in a similar niche. Members do not have to buy any subscriptions and can control how much they spend with the credits they buy. Also, there are many discounts and seasonal bonuses.
Is Ashley Madison Worth the Money?
Yes, we believe that Ashley Madison is worth the money. The service is middle-ranged in prices but provides its users with many benefits. The strongest sides of the site are that it has a vast and diverse member base, the right feature set, and strict security and moderation for members safety. Ashley Madison has everything to make casual dating easy, safe, and fun, and it has grown a large community of loyal users. So, if you are into casual dating or looking for a sugar partner, you can give Ashley Madison a try.